about Me

I started SHIFT believing that great design should permeate all aspects of business practice. And marketing research is no exception.

With 20 years of research experience, I’ve developed a solid foundation in methodology and analysis, and have combined this with an eye for design. My goal is to provide quality and insightful research with character. Creativity is key and my philosophy is centered around designing research that people want to read, not have to read.

Take a few moments to review my offer and some work examples looking to shift the way we think about communicating insights.

Designing Research Clients Want To Read, Not Have To Read

services

Custom Research

Custom quantitative studies from proposal to report. Concept tests, customer satisfaction, usage & attitude, or research to understand your customers and marketplace.

Research Services

Putting together a proposal, questionnaire, need help with project management or reporting & analysis but don't have the time, I have the flexibility, understanding and responsiveness to easily partner with you.

Design

When you want to improve the look and feel of a proposal, report or infographic but don't have the time or budget to explain things to a design firm, I can help. And I work primarily within the MS Office suite.

PORTFOLIO

A sample of work

Proposals

Well designed and thoughtful proposals set the stage for what’s to come.

Whether you need a few quick questions answered, are looking to evaluate various ads or print concepts, assess customer satisfaction, or get a better read on your customers and marketplace, I’ve got you covered. Let’s talk through your objectives and design some research to meet your needs.

Reports

Reporting starts with questionnaire design; and I’m passionate about that. Taking an understanding of project objectives then developing content that will resonate both from a consumer and client perspective takes skill.

Years of experience means senior involvement at every stage of the research process to make the questionnaire and research process enjoyable for my clients. I want to make your job easier.

"Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated." -- Paul Rand.

Infographics

Visual summaries that can be distributed to key stakeholders providing a snapshot of research insights. Sounds easy, but figuring out what’s pertinent, how to simplify and communicate it takes years of experience.